The What Works Centre for Local Economic Growth branding
The What Works Centre for Local Economic Growth is one of the government’s new evidence centres for social policy. The centre will analyse which policies are most effective in supporting and increasing local economic growth and is a collaboration between a number of organisations including Centre for Cities, the LSE and Arup.
Soapbox created a new brand identity for the centre, which includes a logo, typeface, colour pallet and graphic style, all laid out in a set of brand guidelines.
We then went on to create a new website for the centre.