IfG Ministers Reflect – publications
The Institute for Government (IfG) is an independent charity, dedicated to making government more effective. Promoting effective political leadership is an important part of that mission. To that end, IfG established Ministers Reflect, a unique archive of interviews with former government ministers. It is designed to record – in their own words – what it takes to be an effective minister, the challenges ministers face, and what more can be done to support ministers in driving forward their policy objectives.
Following our work on the Ministers Reflect website and branding, we designed a new template for the project’s publications. These needed to be clearly identifiable as part of the wider IfG brand, but retain the distinctive design elements we had developed for the Ministers Reflect website.